Coaching With Joe

Everyone deserves to feel a sense of personal power in this short life. Everyone deserves to boldly and confidently create the life that they love.

It’s your turn.

My Passion.  Your Evolution.


I work with super heros. My clients don’t know it when they hire me, but they are super heros thinking they are normal everyday people. Some even think that there is something wrong with them because they haven’t been able to create the change they want on thier own. I help you see how powerful you really are and what you are capable of when you stop buying into your own BS. 

My passion is helping you create the relationship, career, health, and wealth that you deeply desire.  After losing over 150 lbs, learning to thrive after a difficult divorce and leaving a successful 15-year career to start my coaching practice, I know what it takes to create powerful transformations.

People work with me because they want someone who has been through the fire himself, continues to evolve and will help them do the same.

If you are 100% committed to working towards your own personal or professional growth, apply to work with me today.

“For more than a decade, I’ve spent a lot of time with people who call themselves coaches. Very few of them are truly able to help people — much less help people to transform their lives. Joe Bernstein is one of those rare, natural coaches. He was born to do this work. Everything about his life has prepared him to help others make powerful, lasting changes in their relationships, career, and personal lives. Joe has the ability to be incredibly supportive while also bringing the tough love when needed. He doesn’t tolerate bullshit. He doesn’t get caught up in hype. He believes in the value of doing deep work and letting the best version of ourselves — our health, mindset, sex, money, and life experiences — unfold naturally as a result.”  Read Full Story

- Tripp Lanier, Men’s Coach and Host of The New Man Podcast

“Working with Joe has been a life changing experience. I trust him enough to share things I don’t share with others, while knowing he will call me on my bull shit in a compassionate way.  I had a goal to spend less and earn more. Not only am I spending less but because Joe helped me see my value, speak my truth and stand up for myself, I now make $30,000 more a year in the same exact position! Now I take full responsibility and ownership over my health. I enjoy movement regularly and have reconnected with nature.  If there is anything in your life that you want but don’t have in wealth, career, health or mindset, Joe will help you reach the next level of success.”  Read Full Story

- Dave Standish, Senior Technology Consultant

With Joe’s help I got a promotion with more responsibility, less stress and was more exciting to me. I took the lead with my new bosses. I told them when I’d start, what my key objectives where and what the plan was for my role…not the other way around. Because of our work together, I now stand in my bold leadership energy consistently. I know I am an expert, and I feel like I’m in charge at work and in my life.  I would recommend Joe to anyone who is ready to make serious changes with food and health or anyone who is ready to step up in career or business. ” Read Full Story

- Jeff Coulter, Senior Instructional Design Specialist - GAO Learning Center

"As a consumer of personal development work, I'm always looking for folks who walk the talk. Joe is one of those rare men that does. The guy's got a pulse on everything, and delivers truth in a way that is both boldly direct and approachable. His passion for change and transformation is contagious, and he will not not let his clients "slip by" or "settle". I trust his skills unconditionally and would recommend him to anyone truly ready to create or heal at a high level." ” Read Full Story

- Craig Revord, Transformational Performance Coach, MA LPC

“My whole life I would talk about the things I wanted to do and usually not get them done. Now when I say I want to do something, it gets done at least 90% of the time. Now I am more of the man I want to be. I get up early and get shit done consistently before work. I’m not negotiating with myself; I commit to a goal and take action. I exercise daily, step right into difficult conversations, and I’m disciplined. I am a pro-active participant in my life; I’m intentional about what I do. I’ve sharpened my clarity on priorities and no longer procrastinate. Work with Joe if you want to be in integrity with yourself, create new habits that will empower you and improve your relationships. If you care about your growth and you have ever felt “stuck”, hire Joe.” Read Full Story

- Damian Popkin – Community Sports Director

“As a coach, Joe is very present, powerful, open hearted and empowering. I highly recommend him. He certainly made a difference in my life.” Read Full Story

- Bennett, Licensed Certified Social Worker

“Throughout my life, I'd been a heavy smoker and drinker. I'd try more times than I can remember to quit, cut back, and get healthy - failing over and over and over. I believed I just didn't have it in me to change. I'm so grateful to Joe for helping me see I have the power to go after what I want - to be that healthy man I want to be. Today, I don't smoke...I run Ragnar Races. I don't think I can't ... I bike Century Rides. I'm a guy with confidence who says, "A triathalon, yeah, I can do that." And I will. Thank you Joe.”” Read Full Story

- Michael Cervino, VP of Partnerships at

“After 9 months working together I’m in the same size pants without dieting at all. That hasn’t happened before in my entire adult life. I’m less stressed. I’m more present and patient with my wife and kids. My communication with my employees is vastly improved. I was happy to hire you again, but this time to work on my business and my greater mission. The first time I hired you I was worried about the money. The second time I hired you, even though the scope of work changed and the price more than doubled, I wasn’t concerned. It was a no brainer. Working with Joe will challenge you to look at life differently and take action. If you are 100% committed to challenge yourself and grow…hire Joe for both your personal and business life.” Read Full Story

- Josh Perelman, Owner of Trophy Mart

“After a short period of time working together I learned to slow down and drop anxiety. I’m more confident and spend less time stressing out in my head. It grounded me. I used to think I had to wait until I had the perfect body to date again. Now I know that isn’t true. Perfectionism is almost gone and this shift has allowed me to finally pursue a dream of being a Pilates instructor.  I had been putting off this dream for 10 years. I would recommend Joe to help you with almost any problem if you are willing to take a hard look at yourself and receive some tough love. Food, dating, career, confidence, stress, anxiety all come to mind.” Read Full Story

- Chrissie, Executive Assistant SF Bay Area

“Joe, meeting you this year has been probably the best experiences so far. Aside, from doing my best to show up at work I found myself struggling to figure out a way to have a game plan to improve myself. After coming across your profile on LinkedIn I had to reach out because I saw a man who went through something similar to me but the only difference was…he found a way! After our session I was truly inspired to make a difference in my own life because I've met an individual who not only understood but was ready to become a coach and mentor to help me figure out a way as well! If it weren’t for you, I wouldn't have believed in my vision the way I do today!” Read Full Story

- Syed Bukhari, Luxury Retail GM and Owner of Shah Industries

“During the four months I worked with Joe, I created tremendous value for my entire life. The obvious outcome is my weight loss of 25 pounds. During those conversations, Joe created the space for me to gain insights and have “aha” moments. His commitment to me as a whole person came through clearly resulting in a sincere trust in him. He is inspirational and enthusiastic in his coaching, and I have a tremendous amount of gratitude for what I was able to create for my life though my connection with him. My life has improved because of working with Joe as my coach. I give Joe my 100% recommendation, and that isn’t something I give lightly.Read Full Story

- Steven, Artistic Entrepreneur

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